Production Theatre
This session explores the creative journey behind ThE ToYMaKeR's Key —a bold, multi-platform entertainment concept. What started as a simple sketch has evolved into a rich, visually driven universe: from a beautifully illustrated graphic novel to a fully completed 2D hand-drawn animated motion comic with original music, merchandise, and a short live-action film, now ready to hit the market.
We’ll take a behind-the-scenes look at how this world came to life and where it’s headed next. From the early concepts and storytelling to building a brand that could span live-action film, live events and even gaming, this session is a practical deep-dive into world-building on your own terms. We’ll also touch on the power of independent underground distribution and what it takes to bring a big creative vision to audiences today
Chairperson
Jaisica Lapsiwala, Co-Founder - Chalk+Chilli and Soho Media Club
Speakers
Kele Le Roc, Singer and Songwriter
Gabriel Wetz, Co-founder - Underground Slate
Andy Turner, Creative Director and Show Producer
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